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// The leading magazine for the ICT channel Weekly News Bulletin: SEPTEMBER 22
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IN THIS ISSUE
Avaya adds fun & Flare to Aura UC platform
Axis Telecom to take on 500 sales agents
Dimension Data acquires mvision
Azzurri unifies operations in drive for innovation
Elite Telecom triumphs in Comms Dealer charity soccer clash
Audio branding specialist adds value for resellers
Scansource launches partner matching tool
Make sure you're at the comms industry's best night out! Book your CN Awards table now!
Nimans joins forces with Zen Internet
ICON wins sole rights to distribute TalkSwitch in Ireland
O-bit Telecom revamps channel support infrastructure
Vodafone UK rolls out new partner programme
TDAzlan hires Bunting to drive Avaya business
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Nimans joins
forces with
Zen Internet
NIMANS has plugged a gap in its network services portfolio following an agreement with Zen Internet. The deal gives Nimans' resellers access to broadband, leased lines, IP VPN, online data backup, managed network security, hosting and data centre services. Mark Curtis-Wood, Head of Networks at Nimans, said: "We had high and low end market propositions but nothing in the middle until now." Online data backup is a new proposition for the distributor. "This allows resellers to buy an allocation of capacity on Zen's UK-based Storage Area Network (SAN), and use the Zen management console to sell data backup services to individual customers, maximising revenue," added Curtis-Wood. Deborah Wrigley, Channel Sales Manager, Zen Internet, noted: "It's a partnership which brings benefits to all parties."
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ICON takes
TalkSwitch on
Irish venture

ICON’s relationship with TalkSwitch has entered a new phase with the distributor being awarded sole rights for distribution of TalkSwitch in Ireland. ICON took over the UK distribution of TalkSwitch in 2009 and has built up a strong presence in the channel driving significant growth in sales. Mark Shane, Sales Manager at ICON, said: “This is a win-win for TalkSwitch, ICON and channel partners in Ireland. Our goal is to further build the market for the TalkSwitch solution and grow sales for everyone. We will also be looking to recruit new channel partners. This will not be a remote and hands-off support exercise. ICON’s network of regional account managers already provide on-the-ground support for a number of ICON partners in Ireland.”
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O-bit Telecom
revamps support
infrastructure
A STEEP climb in the number of customer contacts received by O-bit Telecom has prompted the company to restructure its support team and introduce a new Customer Service Agreement. On average O-bit's support team now receives 5,000 emails per month and 2,500 phone calls, spurred in part by a 400% rise in broadband orders on the back new product launches in May. Kate Hayes, Customer Support Manager, said: "Support is the backbone to any organisation. We have decided to restructure, nominating dedicated repair and provisioning agents for greater efficiency."
Read more |
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Vodafone UK
rolls out new
partner program

VODAFONE UK has launched its new Vodafone Partner Programme (VPP). The programme will be managed through Vodafone Partner Services in Didsbury, the former Yes Telecom, with staff in several other locations supporting the programme. Channel partners will be placed in one of three tiers Platinum, Gold or Silver according to their performance. The tiers are based on value, volume and levels of capability within that business. Peter Kelly, Enterprise Director, Vodafone UK, said: "As we move from an era of mobile connectivity to selling UC services, it is crucial that our channel partners have the right training, skills and capabilities to sell solutions such as One Net to grow their businesses."
Read more |
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TDAzlan hires
Bunting to push
Avaya business

DISTRIBUTOR TDAzlan has hired industry veteran Graham Bunting to head up its Avaya business unit. Bunting joined TDAzlan in August and has been charged with raising the profile of the IT giant. In the same month, TDAzlan, which was already an incumbent Nortel distributor, announced an extended contract to distribute the full range of Avaya unified communications and collaboration solutions.
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AVAYA ADDS FUN AND FLARE TO
AURA UNIFIED COMMS PLATFORM

AVAYA has spruced up its Aura unified communications platform with a new look and feel designed to simplify business collaboration and differentiate it in the channel. Speaking at the launch of the Flare User Experience, Avaya’s CEO and President Kevin Kennedy said that it was designed to make enterprise communications ‘fun’. Flare has a media rich front end that supports drag and drop voice or videoconferencing, an integrated web browser and can handle multiple calls and conferences simultaneously. It boasts the full range of UC applications including email, messaging, presence as well as social media feeds.
Senior VP for Global Communications Solutions, Dr Alan Baratz, explained that although Aura-based installations have had video capability for some time, what it hadn’t had until now was the endpoints. Baratz claims that the Aura back end makes videoconferencing feasible for desktop use, because Avaya’s HD video streams require half the bandwidth of competing codecs. “We’re taking video out of the conferencing room environment down to the desktop,” he said.
Avaya’s EMEA Director of Products and Solutions Marketing, Nigel Moulton, told Comms Dealer that one of the biggest advantages of Flare is the ease with which applications can be added. “Any partner or customer of ours who wishes to develop a bespoke application for their environment can use the API that we publish,” Moulton explained. “Users may already be developing on Android, meaning that learning the API from Avaya isn’t difficult for them. If they have a specific billing application that’s been embedded in the business for some time, for example, the API will allow them to develop that code.” Read more
CHANNEL NEWS NEWS

AXIS TO TAKE ON 500 AGENTS

HULL-based Axis Telecom is planning a national recruitment drive in an attempt to take on 500 sales agency partners over the next five years. The channel building campaign kicks off next month with a series of national roadshows designed to give resellers a close range view of the firm’s partner proposition. Committed isn’t a big enough word to describe the determination and verve behind Axis Telecom’s big recruitment campaign, and the man behind its channel strategy, company founder and Managing Director David Meyers, is chomping at the bit as he prepares to give roadshow delegates the inside story on Axis Telecom’s reseller proposition.
“We are looking for agents that want to sell a competitive fixed line, broadband and mobile service to their end users,” commented Meyers. “We offer competitive pricing on line rental and voice minutes, giving dealers attractive upfront commissions and long-term residual income.”
Axis Telecom’s core services are fixed line, broadband and mobile service provision, working with tier 1 carriers and using Next Generation Networks to provide high quality voice and broadband speeds. All customers are billed by the company, with partners acting as sales agents. And the firm’s pricing structure is certain to stir up fierce competition with big line rental discounts and a price beat policy. For five year contracts the company offers all sales agency partners the ability to provide new line installations free of charge. Read more |
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INDUSTRY NEWS NEWS
BOOST FOR DIMENSION DATA
Click Here
IT SOLUTIONS and services company Dimension Data Holdings has acquired mvision, a UK videoconference integrator, network and managed video services provider, for an undisclosed sum. The acquisition advances Dimension Data's strategy to accelerate time to market in managed video, and increase penetration in the hosted UC solutions and new generation video space. The combined team of skilled and experienced employees of mvision and Dimension Data lays down the foundation for the Group to globalise its Managed Video Services, said the firm. Mvision supplies, installs, maintains and manages video conference and TelePresence endpoints - and where required - also connects the endpoints to their dedicated managed video network.
Ton van Horssen, MD of Dimension Data in the UK, said: "The acquisition bolsters Dimension Data's ability to deliver a full suite of visual communications solutions and complements our existing converged communications proposition in the UK. The synergies between Dimension Data and mvision are excellent. Both companies are services-led but believe in selling a full complement of professional services, managed services and technology. Our service offerings are complementary and well aligned, and the two cultures are highly compatible. In addition, there is little overlap in our client bases, so the opportunity for growth by leveraging both companies' client bases is significant."
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COMPANY NEWS NEWS

AZZURRI DRIVES FOR INNOVATION

AZZURRI Communications has combined its software development arm with its systems integration and consultancy capabilities under the banner of Azzurri Innovations. The move aims to plug the gap between mainstream telecom vendor offerings and the needs of organisations that want to integrate comms technology to support the specific way they do business. Rufus Grig, Chief Technology Officer of Azzurri Communications and Head of Azzurri Innovations, said: “I never cease to be amazed by just how creative and innovative the organisations we work with want to be. Azzurri Innovations provides us with the ability to develop products in-house and enhance the products we offer from the major vendors. We can now plug the gaps to allow our customers to be innovative in the way they operate, so they can offer a more compelling experience to their own customers.”
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SPORT NEWS NEWS
ELITE SCORES SOCCER TRIUMPH
IN A FULL bloodied Lancastrian battle that proved a fitting finale to one of the best ever soccer Comms Dealer Five-a-Side football tournaments, Chorley-based Elite Telecom overcame Shine Telecom on penalties to win the 2010 trophy. But the real winners were the Sparks Children's Charity who netted £5,500 from the day's proceeds. The tournament, held at the Goals soccer centre in Leicester on September 15th was generously sponsored by Daisy, who entered four teams. For all the results and more pictures see the October issue of Comms Dealer. Back to top
CHANNEL NEWS NEWS

AUDIO BRANDING ADDS VALUE

AN AUDIO branding specialist is offering resellers the opportunity to increase revenue via a simple referral scheme. The channel partner programme, run by PH Media Group, encourages telecom resellers to recommend its services in audio marketing during the sales process. In return, partners can receive a tidy sum for every client successfully referred. Mark Williamson, Sales and Marketing Director at PH Media Group, said: "Our service relies on telecom systems to function, so it makes sense for us to work with the industry more closely. The simplicity of the system, as well as the incentive of uncapped commission has made the scheme a success so far."
The company produces bespoke audio marketing packages, including on-hold messaging, auto attendant, night service and web audio. Each message is tailored to the client, its brand and marketing objectives, with professional copywriters, voiceover artists and producers making the finished product. The messages are played through a USB devise in a digital playback unit fitted to the telephone system. PH Media provides partners with full marketing support and training as well as a branded page for partners' websites. Adrian Browne, Sales Director at Swan Communications, is a proponent of the scheme. He said: "The programme is simple and it works. Our customers are impressed with the additional service we can offer, and the bespoke audio samples are particularly appealing to our clients."
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CHANNEL NEWS NEWS

TOOL FOR PARTNER MATCHING

SCANSOURCE Europe has introduced a platform upon which channel companies affiliated with the distributor can network and find new partnering opportunities. The international online networking community, called SUMO, enables VARs, hardware vendors and ISVs to extend their reach by finding partners in other technologies and geographies. Using a Google search tool, SUMO allows members to find potential partners based on search criteria, identifying companies with specific technology or vertical market expertise, for example. ISVs looking for advice on ways to market their software solutions can identify potential VAR partners; while hardware vendors can locate VARs with specific skillsets in a particular geography to help close deals.
Bobby McLain, VP of Marketing, ScanSource, noted: “We are seeing more and more members of our channel explore partnerships as a means to extend their sales and support reach, and be competitive in more deals and opportunities. SUMO allows VARs to explore and broker new relationships that can enhance their offering, in essence taking the networking opportunities typically afforded only at conferences and trade shows and putting it at their fingertips.”
The networking tool has received a stamp of approval from Hili Shrem, Director of Business Development at Visual Retail Plus. “We are looking to grow the number of resellers offering our POS software, and SUMO has allowed us to speak to management level representatives of companies that we not would have otherwise learned about,” he commented.
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AWARDS UPDATE NEWS

BOOK YOUR TABLE FOR THE CNA!

Don't delay – to secure your table at the comms industry's best night out email mobrien@bpl-business.com or call 01895 454 444. The Awards dinner is on October 14th at London’s fantastic Hilton Park Lane. Now in their ninth year, the CN Awards have been founded on unparalleled integrity and professionalism using controlled methods of voting and judging based on genuine recommendations and true independence. The Awards present an opportunity for organisations to gain industry prestige and extensive publicity before and after the awards ceremony, and represent a great night out for all involved. www.cnawards.com | Back to top
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JOB OF THE WEEK
PARTNER ACCOUNT EXECUTIVE
OPAL, the Business to Business arm of the Talk Talk Group, is currently recruiting for a Partner Account Executive (Warrington – WA3 7BH). This is a fantastic opportunity to join one of Opal's top performing teams. You will be primarily responsible for identifying all revenue opportunities within your account portfolio. Full job spec here. And to find out more about this exciting job opportunity email: dfitzpatrick@opal.co.uk





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